Hira Ali is a distinction holding student of PIFD from where she graduated with a Fashion Design degree. She is currently working for a local fashion house as a team lead for western couture. She recently showcased at Sunsilk Fashion Week Pakistan in the Rising talent section sponsored by Bank Alfalah. Her capsule collection was also recently exhibited at PFDC in Lahore, Pakistan. Her constant need to strive for what could be new and fresh to the market has enabled her to be able to reach out to the local masses. She hopes that her work can be recognized internationally one day and from there she can take things forward.